Outside of home modifications, there are other ways we can adopt accessibility into our lives. Including accessibility guidelines in a company's brand guide is crucial for fostering inclusivity and ensuring that the brand's message reaches all audiences. Accessibility guidelines not only demonstrate a commitment to diversity and equality but also serve as a practical tool for designing products, services, and content that can be accessed and enjoyed by all individuals. By incorporating accessibility considerations into the brand guide—such as using Alternative (Alt) Text, content warnings, and using contrasting colors—companies uphold their social responsibility while also enhancing their reputation as inclusive and empathetic organizations. Moreover, adhering to accessibility standards can help businesses tap into new markets and audiences, driving innovation and growth while making a positive impact on society as a whole.

At CIL, we feel it is important to model the way when it comes to inclusion. This is why we prioritize our print and digital media materials are available in multiple formats for varying needs.

Check out our Brand Guidelines to see how we incorporate accessibility:

If you have suggestions on how we can continue to improve the accessibility of our communications, please let us know!

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CIL Brand Guidelines

Plain Text Version - CIL Brand Guidelines

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